Salon helps water projectBy Sally Bryant
April 05, 2011
A salon that is fairly new on the Reading beauty scene is getting ready for its first charity event – and it will be fundraising from the heart.
Koulla Swann Aveda Lifestyle Salon and Spa will be taking part in the Earth Month campaign in an attempt to help raise more than £2 million to provide clean water in Third World countries.
The shocking fact is that at least 4,000 children across the world die every day as a result of unclean water and poor sanitation. Experts say two-thirds of the world’s population will be short of water by 2025.
These are difficult statistics to swallow as we sit in Western comfort – but on Wednesday, April 27, Koulla Swann in Chain Street will offer you the chance to enjoy pampering that really counts.
Between 5pm and 8pm, the salon’s eight-strong styling team will be blow-drying flat out for the Earth Month cause. Each blow-dry will cost just £15 and the money will go to WaterAid projects in Africa and Asia.
Apprentices and assistants will also be offering ‘rituals’ – hand and arm massage and Indian head massage – as well as complimentary Champagne cocktails.
And if you want to enjoy some feel-good luxury at home, Koulla Swann will be selling Aveda’s limited edition Light the Way candle from today in honour of Earth Month.
The stress-relieving aroma includes organic essential oils of French lavender and clary sage. From the £16 price tag, £12.80 will go to Global Greengrants Fund water projects.
Vincenzo Minore, general manager of Aveda UK and Scandinavia, says: “Now in its 12th year, Earth Month is a huge focus for everyone here at Aveda. We continually seek new ways to live our mission of setting an example for environmental leadership and responsibility, not just in the world of beauty, but around the world.”