Miaows about cat then
June 18, 2002
COLOURFUL characters from Classic Cat Food performed for shoppers in The Oracle as part of their promotion roadshow.
The music and dance show was performed by eight actors all dressed as one of the cats normally seen on the Classic Cat Food packets.
Children were invited to join in the sessions which ran throughout the day and a face painter was on hand to help the youngsters get into character.
Susan Smale, Classic brand manager, said: "Our cartoon-style cats are full of personality and we thought it would be a great idea to bring them to life by launching our Summer Cats Roadshow for
children. We got a fantastic response from Reading shoppers and hope it will be just as popular throughout the rest of the country."
The show is being performed at shopping centres around Britain to promote the launch of the Classic's new cat food pouches.